Network for European Marketing Online
NEMO Europe
Platform design and European regulation increasingly shape the environment in which digital marketing operates.
NEMO follows changes involving major platforms, privacy systems, the Digital Markets Act and other developments with practical marketing consequences.
Platforms regulation
A CJEU Advocate General says AI chatbots can infringe press-publisher rights when they retrieve and reuse articles in real time. The opinion is not binding, but it draws a sharp line between live AI answers and model training.
Platforms regulation
The European Commission has opened formal DSA proceedings against Booking.com, including scrutiny of paid-for boosted listings that may not be clearly identified as advertising.
Platforms regulation
EU governments have agreed a Digital Omnibus negotiating position covering GDPR, cookies, audience measurement and incident reporting. The mandate matters, but it is not yet law.
Platforms regulation
Poland's competition authority has charged four Google companies with suspected abuse of dominance in publisher-pay negotiations covering Search, News and Discover. The case centres on information publishers say they need to evaluate Google's remuneration offers.
Platforms regulation
OpenAI will add invisible textGrain watermarks to eligible ChatGPT and Codex text in the EU. The signal can help identify provenance, but editing weakens detection and it does not prove authorship, accuracy or ownership.
Platforms regulation
ChatGPT Ads are available across Europe, but broader ad personalisation using past chats is a separate feature state. German regulators and a Cologne court show why advertisers need to separate contextual advertising from persistent profiling.
Platforms regulation
Booking.com no longer uses off-platform hotel prices when assessing Sponsored Benefit eligibility in the EEA. The change closes a remaining pricing link under the DMA, but it does not mean Booking ranking ignores price altogether.
Platforms regulation
Article 50 transparency obligations now apply across the EU. Here is a practical checklist for marketing teams using AI-generated images, video, audio and text.
Platforms regulation
Google's European search results have changed, two new court cases are pending, and the DMA's search-data rules are moving toward a 2027 milestone. Here is what is confirmed, what is still unsettled and what marketers should watch.
Platforms regulation
The UK CMA wants Google Android and Chrome choice screens to include qualifying AI assistants, alongside annual search-choice prompts and publisher-attribution requirements.